Monitoring
Configure scan frequency, alerts and tracking checks.
Monitoring runs continuously in the background. You only need to configure how often and how you want to be told.
Scan frequency
| Plan | Frequency |
|---|---|
| Pro | Daily |
| Business | Every 4 hours |
| Enterprise | Hourly |
Change it under Settings → Monitoring. More frequent scans never cost extra.
Alerts
Choose which events notify you:
- Underperformer detected
- Budget-limited campaign
- Tracking broken or degraded
- Conversion volume anomaly
- Applied change reverted automatically
Alerts can be delivered by email, Slack or webhook. Each alert links straight to the relevant recommendation.
Tracking checks
Monitor → Tracking verifies:
- Google conversion actions (duplicates, missing values, Primary vs. Secondary)
- Meta Pixel and Conversions API health
- Event match quality
- UTM consistency across channels
A red tracking check means every downstream optimisation is working from bad data. Fix it first.