What teams automate with MyAd
Seven workflows that replace the most tedious parts of running Google Ads and Meta Ads.
PPC audit
Find wasted spend in minutes, not weeks
Run a complete audit of your Google Ads and Meta Ads accounts. MyAd checks structure, keywords, search terms, budget pacing, bidding, creatives, tracking and audiences, then scores each area and tells you what to fix first.
- A 0–100 health score with per-category grades
- A prioritised list of findings with projected savings
- A client-ready PDF report
Campaign management
Create, edit and pause campaigns from one place
Manage Google Ads and Meta Ads campaigns side by side. Create campaigns, edit budgets, swap creatives and pause losers — by hand, in a chat, or from your AI agent over MCP.
- One dashboard for Google and Meta
- Bulk edits with a full audit trail
- Guardrails that stop runaway spend
Keyword optimization
Add the winners, kill the waste
MyAd surfaces high-intent keywords from your search terms and competitor gaps, and finds the queries quietly burning budget. Add, pause and bid in bulk with impact estimates.
- New keyword opportunities from search terms
- Wasted-spend keywords identified automatically
- Negative keyword suggestions by match type
Budget optimization
Move money to what actually converts
Detect campaigns limited by budget on one side and over-spending on the other. MyAd reallocates spend toward winners while respecting the caps you set.
- Budget-limited campaigns surfaced before they stall
- Reallocation plans that protect conversion volume
- Month-end spend forecasts
Negative keywords
Stop paying for traffic that will never convert
Continuously mine search terms and automatically build negative keyword lists per campaign, ad group or account — including DSA-specific rules.
- Irrelevant queries blocked automatically
- Industry-specific negative keyword lists
- DSA negative keyword automation
Ad copy optimization
Refresh fatigue before it hits your CPA
Detect creative fatigue, compare asset performance and generate new ad copy variants aligned to your best-performing angles.
- Fatigue detected via frequency and CTR decay
- Asset-level performance ranking
- AI-generated copy variants
AI agent ads
Let your agent manage ads, safely
Give Claude Code, Cursor, Windsurf or any MCP client direct access to your ad accounts with guardrails, permissions and a reversible audit trail.
- 100+ MCP tools in your existing AI workflow
- Read-only by default, write requires approval
- Per-account permissions and spend caps
Ready to put ad optimization on autopilot?
Connect Google Ads and Meta Ads in under 60 seconds. Spot wasted budget, improve ROAS, and automate the busywork.