Spreadsheets & elbow grease
MyAd vs Manual audit
A manual Google Ads audit can be excellent, but it takes days to produce, goes stale immediately and costs far more in specialist time than a subscription.
| Feature | MyAd | Manual audit |
|---|---|---|
| Time to first audit | < 1 minute | 1–3 days |
| Ongoing monitoring | Daily to hourly | Rarely |
| Cost | From $79/mo | $500+ per audit |
| Consistency | Standardised | Analyst-dependent |
| Actionable output | Click to apply | Manual to-dos |
Where Manual audit is strong
- Full control
- Deep context
- No tool learning curve
Where MyAd wins
- Audits in under a minute, not days
- Continuous monitoring, not a one-off
- No specialist time required
- Repeatable, comparable scores over time
Other comparisons
MyAd vs Manual audit: questions
Can I use MyAd and Manual audit together?
Yes, and many teams do. Manual audit is strongest at full control. MyAd adds the AI recommendation layer, autonomous execution and MCP access on top.
Is MyAd cheaper than Manual audit?
MyAd starts at $79/month with a 7-day free trial. Manual audit pricing starts around $500 / audit. Your actual cost depends on how many accounts you manage.
How long does it take to migrate from Manual audit?
There is nothing to migrate — MyAd connects directly to Google Ads and Meta Ads via OAuth2. Most teams are running their first audit within five minutes.
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